Most polluters aren’t paying for the damage they do.

That’s why we’ve been campaigning for the Government to make things a little fairer with a policy that says: if you pollute, you pay.

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ABOUT THE CAMPAIGN

We need to account for the true costs of fossil fuel pollution. That’s why we started the Zero Carbon Campaign, and that’s why we have been calling for the Government to phase out fossil fuels subsidies and put a proper price on pollution, that spreads the costs of decarbonisation more fairly across our society. We’ve now ceased active campaigning, but remain operative as a hub for carbon pricing news, research and resources.


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ABOUT THE POLICY

We want to attach a cost to the production of carbon dioxide (and equivalent greenhouse gases) and use the revenues to support people, households and businesses through the low-carbon transition. We believe this is the fairest and most effective way to reach net zero at a price society can afford.